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    Our Story         Our Commitment to doing business the right way

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Align is a sister-owned, full-service curator and distributor of branded products. There are other promo companies out there that do the same thing we do. We get it, to win your business we must do it better.

Here’s what sets us apart:

Different

Why We Are

Both owners are Ivy league educated and Wall Street trained. 

Nilsa and Lindsay both studied business at Cornell University and started their careers at Goldman Sachs and Deutsche Bank, respectively. With that, they bring a client-first mentality, excel at proactive communication, and are perfectionists.

Align is 100% Women & Minority owned.

Align is certified by New York State (NYS) as both a Minority Business Enterprise (MBE) and a Women Business Enterprise (WBE).

Clients like working with Align because we do a great job, but love working with Nilsa and Lindsay as people.

We genuinely love what we do and value developing long-term relationships with our clients. Nilsa and Lindsay work directly with each client to make sure they are always taken care of and as a result, almost our entire business comes from repeat clients and referrals.

Check Out Nilsa Raving About Lindsay

Check Out Lindsay Raving About Nilsa

Align is 100% minority & women-owned and managed by two sisters, best friends, teammates, and Cornell University collegemates. 

Your new brand merchandise partners

NILSA & LINSDAY

Meet the founders

— Happy Client

"Lindsay and Nilsa will take care of you. They make every step seamless and as hands-off as possible. We automated our new hire swag, developed an internal swag store, and helped with multiple one-off projects for internal teams all with amazing turnaround times and incredible quality products that proudly showcase our logo."

Amazing turnaround times and incredible quality products.

What they’re saying

We are committed to doing business the right way. This includes Our Commitment to Ethical Business Practices and Social Responsibility and Our Commitment to Environmental Responsibility.

Why is this good for you? Consider us to be your brand guardians, ensuring your merch campaigns are aligned with your values while helping you achieve your goals.

Learn more about our commitments to:

Align For Good

Ethical Business
Environmental responsibility

Certified Women-Owned

Certified Minority-Owned

Align is certified by New York State (NYS) as both a Minority Business Enterprise (MBE) and a Women Business Enterprise (WBE).

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"I started Align to bring fresh perspective to the promotional products industry. As Align grew, I needed a go-getter to help me expand the business and found the perfect partner in my younger sister. Lindsay is an absolute rock star. I recruited her from Deutsche Bank where she spent six years between private banking and lending. She is a natural born leader, as confirmed by her numerous leadership awards from her time captaining the Cornell University Women’s Lax team. She brings the same drive and determination into everything she does, including helping take Align to the next level."

In Nilsa's Words

"Joining Align was a no-brainer! Who wouldn’t want to partner with their best friend and role model? My sister has a knack for improving everything she touches and sets the bar high. After graduating with honors from Cornell University, Nilsa excelled in several diverse industries and roles from being a top-rated analyst at Goldman Sachs to revamping operations & analytics at Moet Hennessy to helping build two consumer start-ups. With Nilsa’s exceptional ability to problem solve and her obsession for delivering perfection, I watched firsthand as Align quickly grew to become clients’ top choice for branded merch."

In Lindsay's Words